Instagram is a photo sharing app and has ranked as one of the top social media platforms in just few years of its inception.
Because of its high-quality images and user-friendly features, Instagram has become one of the preferred choices among users.
As of January 2017, here is the ranking of Instagram among the world’s fastest growing social networks.
According to Statista, it has 600 million active users and 400 million daily users. It overtakes Twitter, LinkedIn, Snapchat, Pinterest, and Tumblr.
Most people use Instagram over Google images for sharing photos.
There are marketers who are using Instagram to establish their brand identity. Whereas there are some who are making handsome amount with Instagram. Under such circumstances, it will be wise enough to put some serious thought on how to make money from Instagram through this article.
A picture is worth a thousand words ($)
Stock photo sites are in large numbers. If you have a blog or website, you might have thought of using stock images to create a better appearance.
I came across a website called Snapwire. It offers a platform for a photographer to create an account, upload their best photos and sell it to the audience.
The site works in two ways to help you make money.
- You can submit photos relevant to the categories available in the challenge.
- You can also upload the photos directly to the app and companies who like it can buy it directly from the individual’s portfolio.
With the growing number of these types of photo sharing online business, the demands of high-quality images are skyrocketing. Under such circumstances, stock photo sites are reaping the benefits by offering images at a reasonable price.
Instagram being an image sharing platform can be used to sell quality images composed by you.
Another example is Foap, which will also help you sell photographs through Instagram. You can earn as much as $5 per image which you can sell as many times as you want.
And before you go with this strategy make sure to hone your photography skills using a DSLR camera.
Do you have followers over 5K, then this is the right strategy to go with. If you’ve only 300 to 400 follower then this strategy will not work for you.
Here are the following steps you need to follow:
- Create sponsored ad (a photo or video)
- Include hashtag, mention or link to promote your brand
- Share it with your audience
You’ll get paid for doing so.
Here is the best example of a musician, Rudy Mancuso, who created his Star Wars theme song.
As you can see, this sponsored post received more than 66,000 likes!
He is not a celebrity, but he’s got a 4.3 million followers.
Not having millions of followers is completely fine, but you need to have at least 4k to 5k followers.
You can gain those numbers by publishing some creative content with patience, persistence and it’s easy.
Sites like Influenz lets you connect with brands for Instagram promotion. For example, you can see in the below image how Nabilla Benattia is promoting Skinny Mint Teatox mentioning @skinnymintcom on her post.
In the above discussion, I have mainly focused on some of the important marketing strategies used by professionals on Instagram. You can implement them considering your followers. In my next post, I will bring you some of the practical perspectives of building Instagram followers.
Know any other strategy to make money from Instagram then why don’t share with us?